How do you describe your music, and how do you distinguish yourself when presented an opportunity to tell your story? Is your bio engaging, and does it represent your music? Hear and meet some of the people on the front lines of publicity, and witness their first impression of your materials. Hear how they represent their clients when given a minute to tell your story. Understand the metrics in today’s media world; newspapers and magazines, blogs, playlists, streams, views, followers, influencers. Learn how this new model can help build your portfolio, and provide an interesting story that resonates with your audience.